For dealer principals and GMs

Keep More Customers. Recover More Opportunities. Move Inventory Faster.

Rooftop Command gives dealerships one platform to retain owners, turn missed follow-up into action, and buy or sell wholesale inventory through a national dealer exchange.

3 platform pillars · 10 connected profit modules — including Rooftop Exchange, a national dealer-to-dealer auction marketplace.

Rooftop Exchange · Live lane

Live
Sample SUV in a live auction lane

2021 Jeep Grand Cherokee

Grade 4 · 37,000 mi · Sample

$23,250

Ownership Hub

  • Book service
  • Recall notice
  • Maintenance due

Command Center

12

follow-ups due today

Assigned · with reasons

Sample data shown

The problem

You work hard to win every customer. Then the relationship goes quiet.

Leaders end up reacting instead of leading — with no single view of what needs attention. Your customers, data and wholesale decisions should belong to you.

Customers drift after the sale

Buyers and service customers stop hearing from you — and find another store.

Follow-up falls through

Declined work, recalls and trade windows sit in the DMS with no owner.

Aged units tie up cash

Inventory that won't turn locks up capital and floorplan.

The platform

Three connected pillars. Ten ways to protect and grow dealership profit.

Rooftop Exchange — our national dealer-to-dealer auction marketplace — is included alongside the Ownership Hub and Command Center.

Customer Ownership Hub

Keep customers connected under your brand.

Owners get one dealer-branded place for service, recalls, reminders, offers and household vehicles.

Preview the Ownership Hub

Dealer Command Center

Turn missed follow-up into assigned action.

Ownership signals and dropped follow-ups become a daily queue with an owner, a reason and a next step.

Preview the Command Center

Rooftop Exchange

Buy and sell wholesale inventory, dealer to dealer.

A national marketplace with 24/7 listings, scheduled live auctions, dealer storefronts and private auctions.

Explore Rooftop Exchange

Inside the platform

Ten profit modules. One connected operating system.

The modules run on the pillars above — each one protects or grows a part of your store.

Explore all 10 modules
  1. 01Customer Ownership Hub

    Keep every owner connected under your brand.

  2. 02Service Recovery

    Win back declined work and missed visits.

  3. 03Recall Revenue

    Turn open recalls into booked appointments.

  4. 04Trade Timing / Equity Engine

    Start the trade conversation at the right time.

  5. 05Pricing & Compliance Shield

    Catch pricing and disclosure issues early.

  6. 06Inventory Accuracy Monitor

    Keep every listing accurate and current.

  7. 07Family Garage Expansion

    Bring the whole household's vehicles in.

  8. 08Loaner / Pickup-Delivery

    Run loaners and concierge without loose ends.

  9. 09Vehicle Trust Certification

    Show buyers clear, honest condition.

  10. 10Dealer Community / Owner Club

    Give owners reasons to come back.

The plan

Getting started is simple.

  1. 1

    Connect your dealership data

    Import customers, vehicles and service history. We help you set up.

  2. 2

    Act on the best opportunities

    Your team gets a daily list: who to contact, why, and what to do next.

  3. 3

    Keep customers and inventory moving

    Owners stay connected. Wholesale units move through the Exchange.

What changes

From reactive to in command.

No inflated promises. Just a clearer operation your team can run every day.

  • Every follow-up has an owner and a due date.
  • Customers see your brand — not a third party's.
  • Leaders see one view across rooftops.
  • Wholesale decisions stay in your hands.
  • Sensitive actions are logged for review.
  • Your customer data stays yours.

Rooftop Exchange

A national dealer-to-dealer auction — built into your platform.

Sell aged units and trade-ins to qualified dealers. Source the inventory your stores turn fastest. Close every deal in one shared workspace.

  • 24/7 listings

    Timed and Buy Now inventory, nationwide.

  • Scheduled live auctions

    Weekly lanes with live bidding.

  • Dealer storefronts

    Your inventory, under your name.

  • Private auctions

    Invite-only sales for your partners.

Ready to keep more of what you've earned?

A 30-minute walkthrough of the Ownership Hub, Command Center and Rooftop Exchange.